voice marketing

Voice Marketing and Voiceware: What does it mean for the advertiser and digital media marketing landscape?

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Voice Assistant is the new media type & voice marketing will cover more user-journey and touch points than ever. Voice Assistants are still controversial: sometimes it is amazing how “smart” Siri, Alexa, Google Assistant, Bixby & Cortana are, and then they are criticised for “listening in on everything”, and violating privacy. Nevertheless, what exactly do […]